LA Live!
Description:
JB Research Company provided consulting services
regarding various aspects of concept development, market
and financial feasibility and business planning for the
cultural, sports and entertainment elements of the project
including the theater, arena, museum, and retail elements.
Project Specifics:
Client:
Staples Center, AEG Worldwide
Location of Project
Downtown Los Angeles, California
Project Details:
4 million square feet, 27 acres
7,100-Seat Nokia Theatre
Grammy Museum
250,000 square feet of
retail/entertainment space
981 Rooms in two Hotels
858 Room Marriott
123 Room Ritz Carlton
224 Luxury Condominiums
Value of Project:
$2.0 Billion